Designing
for Trust
Specialized in Visual design, UXUI Design and Responsive Design
Web 3.0 Design I turn complex problems into simple solutions using visual design, rapid prototyping, interaction skills and enjoy pixel-perfect results.
About
Who? EXPERIENCED AND ACCOMPLISHED PRODUCT DESIGNER with a 16 years proven track record of driving design consistency, user satisfaction, and revenue growth. Experienced in developing and implementing design systems, conducting user research, and collaborating with cross-functional teams to prioritize and implement user feedback. Adept at reducing user complaints, improving product quality, and mentoring junior designers to enhance team efficiency.
Selected Sucesses
July, 2023
Designed Frontline Universal System
May, 2018
Redesigned E-Commerce Checkout Flow
April, 2015
Mentored Junior Designers
Work History
Experience? My experience at industry giants showcase my proficiency in producing standardized design deliverables, nurturing design-centric cultures, and crafting captivating, intuitive, and elegant UIs.
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SR. UX DESIGNER,
2024 - Present
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Designed and implemented an innovative user interface design for Fidelity FT platform, enhancing user experience by 25%.Collaborated with cross-functional teams to design and launch the Fidelity PG app (Web and Mobile), achieving an 85% user satisfaction rate.Introduced a novel application of heuristic principles in design, increasing overall team efficiency by 40%.Managed a team of UX Designers resulting in a 30% project delivery efficiency increase
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SR. PRODUCT DESIGNER,
2013 - 2023
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Oversaw UX design for digital initiatives on web, mobile, and cross-platform customer journeys.Design, Developed and implemented a new design system and style guide, resulting in a 30% increase in design consistency across multiple platforms.Collaborated with product managers and engineers to prioritize and implement user feedback, resulting in a 15% decrease in user complaints and an overall improvement in product quality.Designed and launched a new mobile application, resulting in a 40% increase in user adoption and a 20% increase in revenue within the first three months.Created wireframes, prototypes, and user flows for complex features, reducing development time by 30% and improving overall product usability.Mentored and provided design feedback to junior designers, resulting in a 50% improvement in their design skills and an increase in team efficiency by 25%.Worked to improve the digital pattern library for a holistic visual language.Hired, trained, and led a UX and visual design team, providing coaching and mentorship.Collaborated with international teams to develop a common UX across multiple complex applications.
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LEAD UX UI DESIGNER,
2012 - 2013
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Guided offsite junior design team with emphasis on maintaining design consistency, managing multiple time-critical projects in a complex work environment.Facilitated collaborative design sessions with stakeholders that optimized components for maximum performance across an array of web-capable devices and browsers.Developed innovative user-facing features using Angular.js and Typescript resulting in translating designs and wireframes into high quality codeBuilt reusable components and frontend libraries for future use that maintained current industry trends and development knowledge.Designed application structure and behavior via sitemaps and organizational models, wireframes, task flows, prototypes (paper and HTML) and functional specifications.
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LEAD UX UI DESIGNER,
2009 - 2012
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Produced standardized, effective design deliverables to articulate user research insights, design concepts and deliverables that produced maximum usability and user management for end-to-end experience by implementing best practice design solutions and leveraging industry standards.Partnered with UX leadership team to nurture design thinking culture and grow best-in-class UX practices resulting in internal and external recognition.Worked with cross-discipline teams in all states of user-centered design process.Supported planning of qualitative and quantitative user research.Worked to improve the digital pattern library for a holistic visual language.
- Previous Employments 2000 - 2008
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Prolifiq – LEAD UX UI DESIGNER 2008 - 2009VERIZON - SENIOR WEB DESIGNER/DEVELOPER, 2007 - 2008BRAINTREE PRODUCT SOLUTIONS - GRAPHICS DESIGNER, INDIA 2003 - 2007AMERICAN COLOUR LAB - DIGITAL PHOTO EDITOR, INDIA, 1999 - 2002
Education & Skills
Education? I hold a MBA (New Age of Innovation) from the esteemed National Institute of Business Management in Chennai, B.Sc DAVV, India, and a Higher Diploma in Multimedia (UX/UI Design) from Arena Animation in Indore, India. I have extensive experience with a variety of tools.
Design
Research & Testing
Tools
Portfolio
Selected Works
T-Mobile
AT&T
CapitalOne
Braintree (Fintech)
Verizon
Recommendations
Likes Received
Ravi is an incredible talent who brings fresh and innovative ideas to his designs, helping to excite and inspire others. His original designs never disappoint and he continues to improve on his already vast knowledge of design.
I worked together with Ravi on a project building out components for our web app. He was always friendly, willing to have a discussion on how to build items, open to suggestions and ready to help out wherever needed.
Ravi is an incredible talent who brings fresh and innovative ideas to his designs, helping to excite and inspire others. His original designs never disappoint and he continues to improve on his already vast knowledge of design. He had Designed EasySoft enterprise application UI and UX process with me